World Whiskies Design Awards

Winners 2012 | 0 Comments

WORLD WHISKIES DESIGN AWARD WINNERS FOR 2012

The World Whiskies Design Awards are the new annual awards recognising excellence in pack design and innovation. Judged by an International panel of design experts, winners were announced in London on Thursday 22nd March 2012.

Best Design

WORLD WHISKIES DESIGN AWARDS Winners 2012

Highland Park 50 Years Old

Edrington Group

The Highland Park 50 Year Old, designed by Scottish born, multi award winning jewellery designer Maeve Gillies was chosen by the team of judges as the standout overall winner of Best Design from the products entered into this year's awards.

Inspired by Orkney, the concept around the design was a nautical/marine theme that looked like something washed up on a beach after 50 years. The whisky is like a jewel with the bottle seemingly growing around the whisky.
 
The outer casing, designed to resemble a net, is hand crafted from solid sterling silver with an amulet at the heart of the bottle made from Orcadian sandstone and containing the Highland Park logo. This bottle absolutely blew the judges away.
 
ABV: 44.8%
Bottle size: 700ml
Origin: Scotland

 

 

 

Best Design Agency

WORLD WHISKIES DESIGN AWARDS Winners 2012Stranger & Stranger

Awarded for success with the following brand:

Compass Box

With a wide range of products entered into this year's awards, Stranger & Stranger rose to the top as the overall winner of Best Design Agency.

With many products winning different categories this agency showed particular strengths when it came to categories where the use of excellent illustration and typography were key components.

Website: www.strangerandstranger.com

 

 

 

 

 

 

 

Primary category winners

Best Bottle

WORLD WHISKIES DESIGN AWARDS Winners 2012The Naked Grouse

Allied Glass

Stunning. A simple but really effective embossing allowing the bottle to work without the need for a label.

It's all in the shape of the grouse. Such a modern shape that there is no need for a label.

Very clever bottle. A great example of challenging existing whisky packaging.

Great looking pack that fully meets the aim of the brief.

Excellent and original.

A very attractive bottle. Simple and confident use of a famous brand symbol.

ABV: 40%
Bottle size: 700ml
Origin: Scotland
Website: www.thefamousgrouse.com

 

Best Typography

WORLD WHISKIES DESIGN AWARDS Winners 2012Compass Box Peat Monster

Stranger & Stranger

Beautiful detailing, clean embossing, proud and intriguing proposition.

Great standout features! Clever execution.

Quality looking design. Knits together excellent typography, colour and composition to create a truly gorgeous label.

ABV: 46%
Bottle size: 700ml
Origin: Scotland
Website: www.compassboxwhisky.com

 

 

 

 

 

 

Secondary Category Winners

Best Wooden Box

WORLD WHISKIES DESIGN AWARDS Winners 2012Whyte & Mackay The Enduring Spirit

Whyte & Mackay

Simple but effective.

It's fantastic the way the brief has been followed through all the way to the pack.

Lovely box. Sturdy and resistant combined with elegance.

ABV: 40%
Bottle size: 700ml
Origin: Scotland
Website: www.whyteandmackay.com

 

 

 

 

 

 

Best Rigid Box

WORLD WHISKIES DESIGN AWARDS Winners 2012Talisker Seascape

Bloom

Superb use of colours, with lovely cold blues and contrasting warm golds. Really nice texture to the box.

Well engineered, great design, atmospheric photography.

Good print on material.

Lovely and well executed.

ABV: 45.8%
Bottle size: 700ml
Origin: Scotland
Website: www.malts.com

 

 

 

 

 

Best Innovation - Line Extension

WORLD WHISKIES DESIGN AWARDS Winners 2012

Johnnie Walker Jasper Goodall

Lewis Moberly

Beautifully executed.

Fantastic use of colour. Superb execution. Just screams at the top of its lungs... class!

Really excellent execution.

ABV: 40%
Bottle size: 700ml
Origin: Scotland
Website: www.johnniewalker.com

 

 

 

 

 

 

Best Whisky Launch

WORLD WHISKIES DESIGN AWARDS Winners 2012The Macallan Lalique Cire Perdue

Edrington Group

Breathtaking piece of craftsmanship supported by fantastic launch.

Amazing! It should be!

Top quality.

ABV: 42.5%
Bottle size: 1500ml
Origin: Scotland
Website: www.themacallan.com

 

 

 

 

 

To view the rest of the winners please visit: The World Whiskies Design Awards website.

WORLD WHISKIES DESIGN AWARDS Winners 2012

www.worldwhiskiesdesignawards.com

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